By: Jenna Dreikorn
Anyone who regularly posts on social media or schedules content knows that strategic planning is paramount to content creation. While traditional holidays — Fourth of July, Thanksgiving, etc — undoubtedly offer opportunities for engagement, the incorporation of lesser-known holidays and awareness days into your posting cadence can impart a fresh dynamism to your social media content calendar.
Imagine the impact of propelling your brand’s narrative with a well-crafted post celebrating National Pizza Day or a thought-provoking infographic shared on World Emoji Day. Leveraging these unique observances with relevant hashtags can bring a new wave of creativity to encourage engagement and visibility by showcasing your org’s personality.
Not every social media holiday fits seamlessly with your strategic goals or resonates with your audience. Instead, prioritize creating content that's not just engaging but also reflects your brand identity. And, as always, be extra intentional and sensitive when you’re celebrating cultural and religious holidays.
With that in mind, we've created a Social Media “Holidays” Calendar that’s packed with researched dates designed to empower you to create content that truly connects with your audience.
Table of Contents
July 2024
Global Forgiveness Day (July 7)
National Give Something Away Day (July 15)
World Emoji Day (July 17)
National Hammock Day (July 22)
International Day of Friendship (July 30)
On National Give Something Away Day (July 15th), host a giveaway or share tips on giving back to the community. To boost your engagement on World Emoji Day (July 17), create fun and engaging content using emojis or ask your audience to solve a riddle with emojis as hints.
August 2024
International Youth Day (August 12)
National Thrift Shop Day (August 17)
World Photography Day (August 19)
National Beach Day (August 30)
For August, take advantage of World Photography Day (August 19) by featuring photography from your team members or hosting a photo contest. Your brand could also share themed content or tips for a perfect beach day for National Beach Day (August 30).
September 2024
International Day of Charity (September 5)
International Day of Peace (September 21)
World Tourism Day (September 27)
National Good Neighbor Day (September 28)
Take your engagement to the next level on International Day of Charity (September 5) by highlighting philanthropic initiatives or sharing ways your company gives back to the community. You can also stick with the theme of giving in September with International Day of Peace (September 21) by sharing inspiring quotes.
October 2024
World Vegetarian Day (October 1)
World Animal Day (October 4)
National Do Something Nice Day (October 5)
National Coming Out Day (October 11)
Halloween (October 31)
October ideas can include National Coming Out Day (October 11) by showing support for the LGBTQ+ community or sharing coming out stories from employees who volunteer. Your brand can also do a lighthearted Halloween (October 31) post by sharing spooky content or hosting a virtual costume contest.
November 2024
National Sandwich Day (November 3)
World Kindness Day (November 13)
International Men's Day (November 14)
Electronic Greetings Day (November 29)
Black Friday (November 29)
Give thanks to your audience in November! American Thanksgiving (November 25) can be an easy win by expressing gratitude to your customers or sharing favorite recipes and traditions. Take your email marketing up a notch with Electronic Greetings Day (November 29) by sending electronic greetings to your followers or showcasing innovative digital greeting card designs.
December 2024
Cyber Monday (December 2)
National Pastry Day (December 9)
Human Rights Day (December 10)
National Hot Cocoa Day (December 13)
National Ugly Christmas Sweater Day (December 20)
Get festive in December on National Ugly Christmas Sweater Day (December 20) by hosting a contest or sharing photos of your team members in festive attire. Your brand can continue the company culture posts all month by passing along winter holiday greetings or showcasing your team’s decorations, traditions, and celebrations.
January 2025
National Hugging Day (January 21)
National Thank You Note Day (January 26)
Data Privacy Day (January 28)
Make January 2025 a month full of inspiring tips for the upcoming year. For Data Privacy Day (January 28), consider educating your audience about data privacy practices or share tips for protecting personal information online.
February 2025
Groundhog Day (February 2)
Galentine's Day (February 13)
Random Acts of Kindness Day (February 17)
Love Your Pet Day (February 20)
World Social Justice Day (February 20)
Feel the love throughout February on Galentine's Day (February 13) by celebrating female leaders or sharing empowering messages for women. You can keep the theme of love and relationships aflame with Love Your Pet Day (February 20) by posting photos of your team members' pets or offering pet care tips.
March 2025
International Women's Day (March 8)
National Be Heard Day (March 8)
International Day of Happiness (March 20)
Make Up Your Own Holiday Day (March 26)
National Tell a Story Day (March 27)
March is all about creativity. For Make Up Your Own Holiday Day (March 26), get creative and invent your own holiday or celebration — this can be a fun opportunity to tailor your content to your audience’s passions and priorities. While you’re feeling inspired in March, consider utilizing National Tell a Story Day (March 27) to share storytelling content or to encourage your audience to share their own stories. Protip: This is also a perfect way to leverage customer stories for credibility!
April 2025
April Fools' Day (April 1)
National Siblings Day (April 10)
National High Five Day (April 15)
Earth Day (April 22)
World Book Day (April 23)
National Tell a Story Day (April 27)
As spring begins to blossom, celebrate Earth Day (April 22) to promote environmental awareness by sharing eco-friendly practices and initiatives that align with your brand’s initiatives. Your company can also showcase their wins on National High Five Day (April 15), spreading positivity with virtual high fives or posting stories of teamwork and collaboration.
May 2025
Star Wars Day (#MayThe4thBeWithYou) (May 4)
National Clean Your Room Day (May 10)
Mother's Day (May 11)
International Museum Day (May 18)
Create a lighthearted and fun post on Star Wars Day (#MayThe4thBeWithYou) (May
4) by including Star Wars-themed content or hosting a virtual Star Wars trivia or costume contest.
June 2025
World Environment Day (June 5)
Best Friends Day (June 8)
World Oceans Day (June 8)
Father’s Day (June 16)
National Selfie Day (June 21)
Social Media Day (June 30)
For World Environment Day (June 5), share tips on eco-friendly practices or showcase your company's commitment to sustainability. To boost your company culture on Best Friends Day (June 8), feature heartwarming stories or photos of your team members and their BFFs.
Integrating these pop culture milestones, national observances, and fun celebrations into your content calendar is more than just adding flair — it's a strategic move that can significantly enhance engagement.
Download our FREE Social Media Holidays Calendar now and kickstart your journey towards crafting engaging and delightful content all year round. And when you're ready to elevate your social media game to drive revenue and hit your KPIs, reach out to WideFoc.us for a discovery call. We're eager to discover more about your organization and help you thrive!
Disclaimer: It's very possible that we accidentally missed important cultural or religious holidays — please drop us a line with anything we forgot and we'll be sure to add it in!
Community Manager Jenna Dreikorn is passionate about all facets of marketing, from automation tools to effective social media strategies — and she leverages her expertise to create engaging and innovative campaigns for WF clients. Beyond the marketing realm, she finds balance by teaching yoga classes every weekend and enjoying paddle boarding excursions.
